We audit, build and optimise Google Ads campaigns for B2B and service companies, connecting commercial search demand to tracked calls, forms and sales conversations.
Account audit • Keyword research • Conversion tracking • Weekly optimisation
Our PPC management service connects high-intent keywords, relevant landing pages and reliable conversion data.
Newton Marketing is a Google Ads and lead generation agency with 7+ years of experience. We manage the full acquisition path: account audit, keyword research, campaigns, landing pages, conversion tracking and reporting.
Campaign decisions are based on commercial search terms and lead quality, not click volume alone. Your business keeps access to the Google Ads account, budget and conversion data while we test, optimise and scale the combinations that produce useful enquiries.
Selected projects from our homepage, shown through paid acquisition metrics and the path from a commercial search to a qualified enquiry or sale.
Search campaigns captured B2B demand for tanks, engineering solutions, manufacturing and project estimates. Traffic went to product pages and an RFQ form; calls, email clicks and form submissions were tracked separately.
Campaigns were separated by the buyer's goal: living, investment, rental and relocation. Google Ads captured active demand, Meta Ads warmed audiences, and the quiz collected budget, property type and decision timeframe.
Paid search captured buyers already comparing premium apartments. The landing page framed location and value, while the enquiry path gave the sales team campaign-attributed buyer conversations.
We built a Russian-language path from a commercial search query to a conversation with an expert. Landing pages explain industries, regions and hiring process, while retargeting brings visitors back to a consultation.
Seasonal campaigns were built around gifts, birthdays and fast orders. Meta Ads supported visual selections and remarketing; Telegram Ads reached local channels and urgent offers ahead of holidays.
A clear journey for an international audience moved from a Kazakhstan entry query to an explanation of the process, service selection and WhatsApp contact. Campaigns were split by user intent and trip-planning stage.
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We review your offer, target locations, competitors, margins and sales process. If campaigns already exist, we audit account structure, search terms, conversion settings, spend allocation and historical performance before changing anything.
We group commercial keywords by intent, service and location, identify negative keywords and estimate the traffic available in your market. The media plan defines campaign priorities, test scope and budget allocation.
We configure or verify tracking for forms, calls, WhatsApp, purchases and other meaningful actions. Landing pages are checked against each keyword group so campaign optimisation is based on enquiries and sales activity, not clicks alone.
We build tightly grouped search campaigns with relevant ads, assets, locations, schedules and bidding settings. Each ad connects the user's query to a specific offer and conversion page.
After launch, we review search terms, add negatives, test ads and adjust bids, budgets, locations and devices. Weak traffic is reduced while combinations producing qualified enquiries receive more budget.
Reports connect spend, conversions, CPL and available sales feedback. Where CRM or offline conversion data is available, we use it to distinguish qualified opportunities from low-value leads and scale campaigns with better commercial outcomes.
Direct answers about PPC management, budgets, account audits, tracking and campaign launch.
Our Google Ads management service includes account and market research, keyword planning, campaign structure, ad copy, negative keywords, conversion tracking, landing-page review, ongoing optimisation and reporting. The exact scope depends on your market and sales process.
Yes. We audit campaign structure, search terms, targeting, bidding, budgets, ad relevance, landing pages and conversion tracking. You receive a prioritised action plan before we rebuild or optimise the account.
There is no universal minimum because click costs and search demand differ by service and country. We estimate market demand and recommend a test budget large enough to collect useful conversion data. Ad spend is paid directly to Google and is separate from the management fee.
We configure or verify Google Ads and GA4 conversion events for forms, calls, WhatsApp, purchases and other agreed actions. Where CRM data is available, qualified leads and offline sales can be sent back to the account for better optimisation.
The launch date depends on account access, market size, tracking and landing-page readiness. After the initial audit, we provide a schedule for research, setup and quality assurance. Optimisation continues after launch as search-term and lead-quality data accumulates.
Our experience includes B2B manufacturing, professional and immigration services, recruitment, property, travel support and e-commerce. We assess search demand, economics and tracking requirements before recommending a campaign.
